I remember having added a little field to the Contact object in Salesforce, syncing it and then updating the field with a value in Marketo. I knew the contact sync cycle had limitations but I didn't do the math. 10.000 updates/hour sounds good at first glance, but I had to update 12 million contacts in SFDC. Well, I conjured up an 8-week-backlog...
Updating millions of records can be tricky, especially when sync cycles come into play. 8 weeks sounds rough! So crucial to do the math to avoid surprises later.
I remember having added a little field to the Contact object in Salesforce, syncing it and then updating the field with a value in Marketo. I knew the contact sync cycle had limitations but I didn't do the math. 10.000 updates/hour sounds good at first glance, but I had to update 12 million contacts in SFDC. Well, I conjured up an 8-week-backlog...
Updating millions of records can be tricky, especially when sync cycles come into play. 8 weeks sounds rough! So crucial to do the math to avoid surprises later.